Work / TikTok Shop agency T-shirts

Branding · Merchandise

Agency T-shirts that feel like fashion, not merch

A cohesive set of branded T-shirts for a creative agency specializing in TikTok Shop growth and eCommerce, designed to show both professional credibility and a real connection to content-driven platforms.

Client
TikTok Shop growth agency
Industry
Digital marketing
Deliverables
Front and back T-shirt designs
Delivered
April 2026
Three sand-colored T-shirts: a front with a chest mark, a Make it POP back print, and a TikTok Stories back print
The brief

Most company T-shirts end up in a drawer. This agency wanted apparel their team would actually wear, and that would say something about what they do.

We explored multiple concepts across two directions, one bold and expressive, one refined and typographic, with careful attention to typography, layout hierarchy, and visual storytelling.

The collection

One front, two backs

Switch between views to see how the pieces work together as a set.

Front Back: Make it POP Back: TikTok Stories
Signature mark

The front

A clean chest mark keeps the front subtle and wearable every day, so the shirt works in meetings as well as on content shoots.

  • Minimal chest placement
  • Agency mark only
  • Everyday wearability
Two creative directions

Expressive or refined, both on-brand

Make it POP with TikTok Shop artwork: bold cyan, white and red lettering with social commerce icons
Direction one

Bold and expressive

Big, playful lettering and social commerce icons bring the energy of TikTok Shop to life, ideal for events, content, and creative presence.

Pop letteringIcon storytellingVibrant palette
We build TikTok Stories artwork: condensed headline with a handwritten brush script and pink accent
Direction two

Refined and typographic

A strong condensed headline meets a handwritten brush script, giving a clean, modern look that reads as fashion first.

Type hierarchyMixed type stylesSingle accent color
The artwork

The full design set

Every design was delivered as clean, print-ready artwork, built around the agency's own mark.

The Genuine agency mark: three slanted rounded strokes
The agency mark

Three slanted strokes appear on every piece, from a small chest print to the top of each back design, so the set always reads as one brand.

Colour palette

Six colours, two moods

TikTok's red and cyan bring the energy; black, charcoal and cream keep the refined designs calm and wearable.

Ink black#010101
Pop red#FB224E
Pop cyan#18E5EE
Signature pink#E9197D
Brush charcoal#252626
Warm cream#F0ECDD
StoresStories

The idea behind it: stores become stories

The agency builds eCommerce stores, but on TikTok, every store sells through stories. The design plays on that double meaning, turning what the agency does into a visual narrative its team can wear.

Print-readyArtwork optimized for clean, reliable printing
Front and backPlacements designed as one system
Brand consistencyThe agency mark anchors every design
WearableDesigned to be worn, not stored away

Want merch your team will actually wear?

From T-shirts to full merchandise sets, we design apparel that tells your brand's story.

Get a free consultation