Work / Alpine Professionals

Logo · Squarespace website

Alpine Professionals: a brand and website built for Big Sky winters

A logo and Squarespace website for the longest-standing snow removal company on Big Sky mountain, serving homes, businesses, and resorts since 1994.

Client
Alpine Professionals Snow Removal
Location
Big Sky, Montana
Our role
Logo design, website design and build
Platform
Squarespace
alpineprosnowremoval.com
Alpine Professionals homepage: a snowblower clearing snow beneath Lone Peak
The brief

After nearly three decades on the mountain, Alpine Professionals had a reputation built almost entirely on word of mouth. Their brand and website needed to look as dependable as their crews.

We created a bold logo and a clean, photo-led website that shows the real fleet at work, explains every service clearly, and lets long-time customers do the talking.

The logo

A mark as solid as the mountain

Alpine Professionals logo with a mountain-peak A mark and the tagline Premier Snow Removal
  • A peak in the letter AThe symbol turns the first letter into a mountain, tying the name to Big Sky's landscape.
  • Strong, simple typeA bold uppercase wordmark that reads clearly on trucks, signs, and screens.
  • A clear promiseThe "Premier Snow Removal" tagline says exactly what the company does.
  • High contrastBlack and white keep the mark crisp against snow, sky, and photography.
The website

Real equipment, real customers, real heritage

Instead of stock photos, the site is built around the company's own fleet, its long history on the mountain, and the property managers who rely on it.

Our services section: residential, commercial, and specialty snow removal
Services at a glanceResidential, commercial, and specialty services, each shown with real work photos.
Since 1994 section with a map of the Big Sky area
Heritage and service area"Since 1994" and a map make the company's local roots clear.
Get started section with a tractor-mounted snowblower
A friendly call to action"Your snow day is our workday" turns the brand's attitude into a tagline.
Our equipment section with four fleet photos
The fleet as proofEquipment photos show customers the company can handle even the biggest snowfall.

“Happy customers are our biggest advocates! And we're proud to get most of our business from word-of-mouth advertising!”

James Martin, owner, Alpine Professionals, quoted on the homepage
Page anatomy

The full homepage

alpineprosnowremoval.com
The full Alpine Professionals homepage from hero to footer Hover to scroll the full page
  1. HeroA snowblower in action beneath Lone Peak, with the promise up front.
  2. Our approachWhat the company does, from private driveways to utility contracts.
  3. Get startedA real equipment photo and a direct call to action.
  4. Since 1994Heritage and service area, with a map of Big Sky.
  5. Our servicesResidential, commercial, and specialty services at a glance.
  6. Our equipmentThe fleet, shown with the company's own photos.
  7. Owner's wordA quote from the owner on word-of-mouth growth.
  8. TestimonialsLong-standing property managers in their own words.
  9. FooterContact details, quick links, and social icons.

Easy for a busy crew to manage

Built on Squarespace, the site is simple for the team to update between storms, whether that's new equipment photos, seasonal service details, or fresh testimonials.

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